Head of Sales

Madejski Stadium, Reading
Competitive salary plus package
08 Mar 2019
05 Apr 2019
Miss Laura Glover
Job Function
Contract Type
Full Time

Are you an experienced Sales and Events professional with extensive knowledge and experience in the hospitality industry? Do you have experience of working for a client group with ability to influence and operate with stakeholders at all levels? If so, our Levy UK business has a brilliant opportunity for a Head of Conference and Events Sales to join us onsite at the Royal Berkshire Conference Centre in Reading!

Levy UK is the name behind legendary experiences and powerful partnerships with the UK’s most iconic and unique venues and we are proud to be working with Royal Berkshire Conference Centre. As the largest conference facility in the Thames Valley, the Royal Berkshire Conference Centre offers a variety of flexible event space for any conference or event. For more information on this fantastic venue, click here.

Package description

Competitive salary plus package

Main responsibilities
  • As our Head of Conference and Events Sales, you will play a key role in the development and production of RBCC’s sales and marketing materials and manage awareness and participation in industry trade shows and exhibitions. You will have the following responsibilities:
  • Responsible for the delivery of RBCC’s non match day C&E sales budget
  • To create , implement and execute the key strategies set within the business plan along with an effective S&M plan in line with agreed budgets
  • Lead, motivate and inspire the C&E sales team to achieve KPI targets – both re-active & proactive.- bringing in new business for Princess Suite
  • Expand business from existing RBCC customers with the support of robust Account Plans
  • Lead and encourage a performance oriented sales culture throughout the RBCC C&E sales team
  • Understand, research and implement plans to deliver new business from new market segments
  • Manage company participation and represent the Stadium at relevant exhibitions and trade shows
  • Manage all C&E brand and marketing activities including website content and usability – working with club and focus on digital strategy with levy marketing manager
  • Ensure RBCC brand standards are maintained by clients, internal customers and suppliers alike
  • Implement sales and marketing processes to enhance quality, consistency and efficiency
  • Proactive and positive management of RBCC relationship with LVP Central reservations team in conjunction with the SOM
  • Achieve appointment targets of 8 proactive appointments per month and actively be out of the venue minimum of 1 day per week on appointments
  • At all times be an ambassador for the RBCC , building strong relationships with customers & clients
Ideal candidate

To be right for us, you will have extensive retail operational experience gained within a fast-paced hospitality environment. You will have worked within a C&E/F&B environment with strong knowledge of the Berkshire corporate market. You will have experience, knowledge and skills within the following areas:

  • Extensive sales and marketing experience within the UK conference and event industry with a proven track record of meeting sales targets
  • Experienced in managing teams to achieve KPIs, producing sales plans and targets, and developing business strategy to achieve growth expectations
  • Knowledge of the Berkshire corporate market & an existing network of contacts and national business to bring companies in that want to be near Heathrow
  • Aware and cognizant of the C&E Sales Process including flexible pricing
  • Previous experience in  proactively managing  and motivating a successful sales team
  • Proven sales activities and results orientated
  • Able to establish and build positive working relationships on integrity and command the respect of others
  • Good negotiator and able to influence at all levels
  • Able to communicate effectively with potential clients and employees from all parts of the company
  • Self-motivated, positive at all times and have the ability to maintain focus in the achievement of sales targets
  • Must demonstrate a thorough approach to work and be fully knowledgeable of all sale processes
  • Must be able to organize yourself and others effectively
  • Must be competent in Microsoft Office and have a good understanding of database management
  • Excellent written and verbal communication skills
  • An effective team worker as a key member of the senior management team

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